eMarketer: Snapchat to Overtake Facebook in US


Snapchat to overtake Now days taking the teenagers in US addicted in utilizing the Photo-sharing app Snapchat. The app filters engaging users and still minded to use it.

Total users aged 12 to 17 and 18 to 24 will shoot up Snapchat’s share of US social network users to 40.8 percent. To overtake both Instagram and Facebook.

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The Facebook Company tries to make the platform an attractive destination for the advertisers about its young users. The decline in user growth will also impact Facebook’s ad revenues.

Facebook users slowly decreasing among adults and teens

For the first time in US market a photo sharing app is Snapchat to overtake Facebook. User’s growth of Facebook users slowly decreasing among adults and teens revealed by market research firm eMarketer.

Nearly $9.2 billion in ad revenue in the second quarter of 2017 for Facebook, a rise of 47 percent from the same period last year.

According to the market research firm Facebook loss of monthly users accelerates to 3.4 percent this year compared to 2016 1.2 percent drop.

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eMarketer predicted Instagram growth of 23.8 percent this year. Its monthly users expected to increase 19 percent.